Understanding Personality Brands

Understanding Personality Brands

This week’s BrandJack Podcast explains how to identify the simple pattern behind the success of the world’s biggest celebrity brands.

Jack believes there is a pattern that develops and delivers a BrandMe™ strategy. Identifying that pattern is a little bit like watching a commercial without the volume. When you do this you’ll understand what the commercial is communicating in a completely different way. By taking away the excess stimulus it can be easier to understand what is being communicated because you’re able to see it without the interruption of too many senses.

When you look at successful celebrities, there are patterns that build and deliver their personal brands to the market every day.

You can listen to Jack explain in more depth here:

About Jack Perlinski

Jack is the Director and Owner of DAIS – a dynamic business focused on ‘elevating brands’. With a career spanning over 25 years, Jack is passionate about brand and his folio of brand success stories evidences his skill as a branding entrepreneur.